Department: Sales and Distribution
Reporting To: Country Sales & Distribution Manager
Scope: The Area sales manager will be responsible for New Business Development in the assigned area by prospecting, qualifying, selling and closing product sales. Job Purpose:
Responsible for the development and performance of all sales activities in the assigned market, Staffs and directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values. Establishes plans and strategies to expand the customer base in the marketing area and contributes to the development of training and educational programs for clients and the area sales team members.Develop a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability. Achieve Area sales operational objectives by contributing sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining regional sales system improvements; implementing change. Meet Area sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actionsEstablish sales objectives by creating a sales plan and quota for districts in support of national objectivesProvide timely, accurate, competitive pricing on all completed prospect application submitted for pricing and approval, while striving to maintain maximum profit margin. Maintain and expand customer base by counseling Distributors, Van sales representatives; building and maintaining rapport with key customers; identifying new customer opportunitiesRecommend product lines by identifying new product opportunities, and/or product, packaging, and service changes; surveying consumer needs and trends; tracking competitorsImplement trade promotions by publishing, tracking, and evaluating trade spending. Accomplishes sales and organization mission by completing related results as neededAnalyze sales trends, carry out market researchAccomplish Area sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees in assigned areas; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures. Bachelor's Degree or Diploma in Sales, Marketing and sales or related field of study5 -7 years experience in FMCGMust be a self-starterMust be able to demonstrate sales record (3+ years) at a high level of achievementSolutions-selling experience in any one or all of the following areas: Footwear, stationery, confectionery or other fast moving consumer productIT Knowledge is desirableExtensive experience in all aspects of Supplier Relationship ManagementStrong understanding of customer and market dynamics and requirements. Willingness to travel and work in a global team of professionals. Proven leadership and ability to drive sales teamsResults drivenPosses good networking skillsHas ability to build rapport easily with individuals from different backgrounds. Good persuasion and negotiation skills Strong analytical and presentation skillsMust be highly motivatedExcellent verbal and written communication skills
Email: recruit@kenafricind.com
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