Position: Marketing Officer
Salary: Excellent
Reference: M05/15
Job Description
- Our client seeks to recruit a young, aggressive, confident, experienced and independent marketing officer. The products are in the category of Fast Moving Consumable Goods (FMCGs)
- The tasks shall include, but are not limited to;
- Identify and analyse the organisation’s strengths and weaknesses, and respond to opportunities and threats in the marketing environment
- Set goals for market share and growth.
- Develop and implement appropriate strategies by selecting, segmenting and targeting markets, and promoting products and services to those markets.
- Make decisions regarding products, such as choosing labels or packaging.
- Work on developing new products.
- Determine an approach to pricing and set prices for products and services
- Manage distribution channels such as shops and wholesalers
- Make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing
- Develop plans for advertising, sales promotion, public relations, personal selling and sales management
- Undertake marketing audits to monitor sales performance.
Qualifications
- Must have at least a degree in Bachelor of Commerce, Marketing option or a degree in any other relevant field.
- Must have at least 2 years experience as an active marketing officer with exemplary leadership skills in a role as team leader.
- Should be self motivated, flexible and outgoing.
- Ready to learn, understand and master the products.
- Must be result oriented and a good time manager and a great team player.
- Applicant must be above 25years of age.
Interested and qualified candidates should send their cover letter and CV to mercy@abin.co.ke.
Candidates should also indicate how much they are currently earning.
You are also required to quote the above reference number in your application letter.
Only shortlisted candidates will be contacted.
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