The person should be conversant in:
Experience managing Pay Per Click (PPC), Search Engine Optimization (SEO) and Affiliate programsStrong understanding of current online marketing concepts, strategy and best practiceExperience in email marketing and social mediaPrevious experience in a similar digital marketing roleDuties / Responsibilities:Develop strategies to market the business with clear and concise goals and benchmarksOptimize websiteImprove search-engine rankingsDevelop and maintain social media profiles on Twitter, Facebook and LinkedInSend out quality messages on these channelsDrive traffic to websites using a variety of methodsEnsure content appears high on search rankingsDevelop density of desired keyword on pageResearch popularity of sites linking to pageDevelop pay-per-click advertising campaignsCreate Internet adsEstablish an effective presence on social media sitesApprove or delete comments on blogs or articlesHighlight and encourage positive commentsManage and deliver email listsDesign and deliver emailsCraft email campaigns Integrate other online presences including social media outlets with email campaignsFollow up on responsesSolicit customer feedback and optimize campaigns accordinglyMonitor a company’s online reputationHaving good written and spoken communication abilitiesBeing self-motivated and flexibleHaving critical thinkingBeing IndependentBeing able to work on several projects at the same timeHaving high attention to detailHaving teamwork skillsHaving aggressive go getter tendenciesBeing able to understand social mediaHaving problem solving skillsInterested candidates who meet the above criteria should submit their online application on or before 15th May 2014 at http://goo.gl/T8sryH
CVs WITHOUT salary requirements will NOT be considered
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